Yanmar Europe

For the re-branding of Yanmar Europe, one of the leading engine manufacturers in the world, I used the deep red of the logo as the primary colour throughout the entire design. Combining the deep red with black and dark grey resulted in a fitting colour scheme. This, combined with the geometrical font of DIN, led to a branding scheme that communicates power and energy. I've been the lead product designer on this project.

https://www.yanmar.com/eu/