Xenos
Xenos sells well-priced products that apply to any household. Products can be bought online or in one of the 250 stores in the Benelux. The company was in need of a re-design of its digital eCommerce platform to attract a new target group. For this project, I was the lead designer and made sure the KPIs were achieved by delivering a strong conversion-driven and user-validated customer journey. With foundational UX principles and an aesthetically pleasing UI, I managed to maintain a low cognitive load throughout the entire (service) journey and increased conversion numbers.
Xenos - Home - High fidelity UI
Xenos - Home scroll - High fidelity UI
Xenos - Category - High fidelity UI
Xenos - Product detail - High fidelity UI
Xenos - Basket - High fidelity UI
Xenos - Multiple screens - High fidelity UI
“It was a pleasure working with Chris at Nextail. We were working together on multiple projects related to UX and (E-commerce) Development. Chris is a person with strong ownership and driving for results all the time. He sees and can address everything from the big picture to the details. Chris is creative, energetic, solutions-oriented and highly motivated with great communication skills. He is an asset to any company that he’s with.”
Philip Buitendijk, SEO Lead